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International Journalism and Communication

Universities
3
Programs
4
Major category
Literature

Specialization introduction

Major introduction

Learn how to report news and engage in cross-cultural communication with a global perspective, becoming a media professional who connects China and the world.

Program overview

This major, simply put, teaches you how to use journalism and communication to tell China's stories to the world and the world's stories to China. You'll not only learn the basics of news reporting, editing, and commentary, but also cross-cultural communication, international relations, and new media technology. Core courses include Introduction to Journalism, Communication Theory, International Journalism Practice, English News Writing, Cross-Cultural Communication, and Documentary Production. If you're curious about international affairs, enjoy writing, want to understand different cultures, and aren't afraid to talk to strangers, this major is a great fit. Chinese universities have a clear advantage here: many schools partner with CGTN and Xinhua News Agency, offering bilingual teaching and internship opportunities so you can learn and practice at the same time.

Major prospects

现在全球媒体都在抢着讲中国故事，但真正懂中国又懂国际传播的人并不多。尤其是数字媒体和短视频火起来以后，国际传播的门槛降低了，机会反而更多了。你可以做传统媒体的国际新闻记者，也可以去互联网公司做海外内容运营，或者帮跨国企业做品牌公关。对中国来说，国际传播人才缺口挺大，特别是那些能熟练使用英语或小语种、又了解中国国情的外国人，往往很受欢迎。值得关注的方向包括：国际舆情分析、社交媒体国际运营、跨文化品牌传播。

Career prospects

毕业后，你可以去新华社、CGTN、人民日报海外版、环球时报这类媒体做记者或编辑；也可以去联合国教科文组织、世界银行等国际组织做传播官员；或者进字节跳动、腾讯、阿里巴巴的海外业务部门做内容运营或公关。岗位有国际新闻记者、跨文化传播专员、新媒体运营、公关专员、舆情分析师等。刚毕业的月薪大概在8000到15000元人民币之间，有经验后能涨到两三万甚至更高。国际学生可以选择留在中国工作，也可以回国进当地的中国媒体或中资企业，两边都吃得开。

Subordinate programs