Program overview
The graduate program in design is not just about teaching you how to draw or make models. It trains you to use systematic design thinking to discover problems, define them, and propose innovative solutions. Core courses include design research methods, user research, interaction design, service design, information visualization, and design management. You will learn how to gain insights into user needs through research, how to quickly validate ideas with prototypes, and how to implement design strategies in business or social contexts. A distinctive feature of Chinese universities in this field is the close integration of "industry, academia, and research." Many schools have collaborative projects with major internet companies, smart hardware firms, and design consultancies, giving you access to real-world cases. This program is suitable for students who are interested in both people and technology, enjoy hands-on experimentation, are not satisfied with superficial beautification, and want to use design to create tangible value.