Program overview
Sports Tourism is a pretty cool interdisciplinary field—simply put, it combines sports and travel. You might ask: how do these two come together? For example, planning a marathon while designing travel routes for participants to experience local culture, or organizing outdoor adventure groups for hiking, rock climbing, and skiing. This program teaches you how to package sports events and travel services into products. Core courses include Introduction to Sports Tourism, Sports Event Planning, Tourism Marketing, Outdoor Sports Instruction, Sports & Leisure Management, and Tourism Geography. Some schools also offer practical courses like First Aid & Safety and Sports Tourism Law. It's perfect for students who love sports, enjoy traveling, are creative, and don't mind being outdoors in all weather. If you're outgoing, enjoy interacting with people, and have a passion for sports or travel, this program will be a great fit. Chinese universities have unique advantages in this field: for instance, Beijing Sport University, Shanghai University of Sport, and Sichuan Tourism University not only offer industry-aligned curricula but also partner with major domestic sports events (like marathons and ice & snow festivals) to provide internship opportunities. Plus, China's vast and diverse landscape—from snowy mountains to beaches, ancient towns to deserts—serves as a natural sports tourism laboratory.